Mission
One percent better every day.
The 1% Kid Foundation helps young people build confidence, meaningful goals, and positive habits through literacy, mindset development, and soccer.
The story
Purpose shaped by the game.
Founded and led by former professional soccer player Channing Chasten, the organization turns the idea of consistent one-percent growth into youth programs on the page, in workshops, and on the field.
Soccer connection
Where futbol meets opportunity.
Soccer activities and camps reinforce practice, perseverance, teamwork, sportsmanship, and confidence alongside literacy and mindset learning.
What they do
Areas of work.
Interactive reading experiences
Mindset workshops
Soccer and futsal activities